Mind Hacks has a great review of an article in The Economist. The article reports on a study that demonstrated students who know nothing about business can fairly accurately predict the success of a company simply looking briefly at a picture of the CEO. They rated the success of the CEO (and thus the company), as well as five personality factors. Interestingly, knowing more about a CEO can negatively impact one's predictive ability. Mind Hacks goes on to discuss the article in more detail. I recommend both!
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